• Bruising
• Haematoma
• Ecchymosis
• Petechiae
• Purpura

As detailed above, there are several different classifications we can use for bruising. As the clinician and person not having to live with it daily, we consider bruising as a mild complication of aesthetic treatments, however, to our patients this is much more serious and can have a knock-on effect on their work and lives socially. The reduction of their incidence rate for your business is paramount when aiming to improve patient experience, retain their custom and preserve you reputation.

A bruise can hold many varying implications for a patient, not just blood beneath the skin, but a story behind it that some peers and colleagues may feel the need to speculate on, making your patient reluctant to engage in social situations and feel very self-conscious about going out.